Painting a Winning Picture: Why Masterpieces Missed Out

I have commented on numerous occasions how great it would have been to get signed base versions of the Upper Deck masterpieces cards that were featured in baseball and football from 2007-2008. Over on iamjoecollector, Jeff has highlighted an auction of a card that I think examplifies this fact more than I could ever imagine.

This card features one of the flashback cards of Dick Butkus and Adrian Peterson, hand signed by both players. As far as I can tell, it looks legit. Even if it werent real, it shows how much Upper Deck left on the table by not going for an on card element with this set. The card looks tremendous, and it isnt even one of the better ones of the set. The masterpieces set was beyond underrated because of how great the base cards were for the product, and personally, I would never hesitate to buy box after box of this stuff if Upper Deck had gone in the direction that everyone wanted them to.

Basketball was different than the baseball and football versions because Upper Deck offered hard signed Masterpieces cards in their Chronology set, something that I know a lot of collectors chased upon the release of the set. Its really unfortunate that the basketball set was the only autographed eidtion of Masterpieces as the brand was cancelled in 2009 completely. Even though Topps tried and EPICALLY failed to recreate the visiual success of Masterpieces with the horribly ugly National Chicle set for both sports, nothing has lived up to how great these cards looked.

I have also said before that using a painted look for the cards always looks great as a visual tool in creating a product, and I am sad that it is not used more often. Panini had a lot of success with it in 2008 with their version of National Treasures, but also did a poor job using a similar tactics in 2009. Unlike those two sets, many of the Masterpieces cards werent drafted using a photoshop filter, but instead had real paintings that were turned into the cards. Said paintings for some of the base cards were then sold on Upper Deck’s website, and that was the last we saw of anything Masterpieces.

Overall, I think that if someone wanted to promote a higher end product using a lot of the elements that made Masterpieces look the way it did, it would be pretty successful only if done correctly. One of the reasons that Masterpieces failed the way it did was because of box setup, only offering autographed content in the form of ugly subset cards. If a company could figure out how to include well painted cards with high end elements like patches and autographs, the success of the product could far eclipse what Upper Deck tried with their version. Plus, I would be quite eager to chase my favorite players as long as no stickers were there to ruin the look.

6 thoughts on “Painting a Winning Picture: Why Masterpieces Missed Out

  1. Gellman, don’t forget to mention UD Masterpieces Brushstrokes Hockey, also discontinued it’s in my opinion one of the best Hockey Auto Set ever produced, it will reach the UD 1997 Legends status in years to come. Amazing set for a middle range product.

  2. This is article is spot on! I have many TTM Masterpiece auto cards and I absolutely love them. I wish they could have kept football going and have autos in any other form than “Stroke of Genius”. In my mind the potential was there to rival Exquisite in aesthetics and amazing auto cards. Imagine a high-end version of Masterpieces football. It would be incredible.

    If the Butkus/AP card is real, why would you ever sell that. My grand-kids would inherit that card if it were mine. The seller has other in-person autos and looks to be trying to make money from selling autos he gets in person. That aggravates me. He obviously has no interest in collecting and just wants to make a quick buck. This is a perfect example of why players start getting uptight about signing for adults.

  3. Upper Deck Masterpiece Football was all on card, or am I just not comprehending what you said. I have the Dick Butkus, and It is on card.

  4. Oh O.K ” Going with an on card element with this set” is what I read wrong..

    My bad.

  5. Great article; however, I disagree with some and agree with most. I don’t think masterpieces failed, I think U.D. failed(well, they did somewhat). I feel that almost every card in the football variation is well done. The GU’s need a little work. The set is truly remarkable and after almost 40 years of collecting, it’s not easy to be excited over a new card set especially from U.D. I’m not a fan of U.D. but this set was definitely an out of the box idea!!! They seem to still be moving including in my neighborhood to the tune of at least 7 of my friends who are still actively collecting including myself. If it’s to be done, it should be done as the writer says with the design to be closely emulated as much as possible.
    MIKED

Leave a Reply

Your email address will not be published. Required fields are marked *