SCU Go-Live Report: 2015 Upper Deck Football

Today marks a sad day, as this will be the last licensed version of Upper Deck football to be produced. That’s not saying it wont continue in some way in thew future, but for right now, this is it. I remember back in 1991 trying to rip through Upper Deck packs with my allowance to pull the triple exposure Joe Montana card, and every year since then, I have always cracked a few packs of the product. Now that the cards are live, its very bittersweet.

Here are some of the cards already listed so far:

2015 Upper Deck Jameis Winston Letter Auto

2015 Upper Deck Jameis Winston Die Cut Auto

2015 Upper Deck Marcus Mariota RC Auto

2015 Upper Deck Hines Ward Die Cut Auto

The main thing that Upper Deck has always done well is the photography for the set. Their photo choice has always been nothing short of dynamic, and this year is no different. Each card has a cooler photo than the next, and as a connoisseur of fine game shots, this product is always a treat. Although I dont think this is as strong a look as it was in 2014, the base still looks pretty good.

Here is what I dont really get, in regards to the use of stickers instead of going for hard signed autographs over the product. With Inscriptions being as awesome as it was, I would have really liked to have seen UD go all out for this set and get the autographs on card. Also considering that the autographs can literally be obtained the MOMENT the prospects sign with an agent, why not have every card done ahead of time so that no stickers are even needed?

There are hard signed cards in the product in the signed letters and a few other cards, and it goes to show that the opportunity was there. My favorite cards in the whole product are the SP Authentics on card autos, which were incredible last year too. These are retro themed inserts, and they strike all the right notes in all the right ways. Some of the better pre-draft cards that exist, even more so than some of the ones from Inscriptions.

Im not a fan of signed swatches in any way. The ink bleeds, and the cards rarely look good. This year is no different, even though the letters are a bit larger in thickness. I wish that they had taken a page from basketball, and layered the cards with acetate, so collectors can still try to spell out all the weird shit they love, and you dont have to deal with all the issues from signing so small on little pieces of fabric. They have also had rookies sign the side of the card too, either works better.

Overall, I still wish Upper Deck had their NFL license. I still wish Panini hadnt bullied their way into a CLC (NCAA) exclusive to take over what UD has built over the last few years. UD still makes great looking cards, and this is a shame we cant have them in the licensed market in some fashion.

SCU Go Live Report: 2014 Black Gold Football

I remember back when Panini first started previewing Black Gold, and how impressed I was with the cards that were similar to the Clear Cuts from Strata. Now that the product is live, I see why they led with those cards. So much of the product looks absolutely terrible, that I am shocked at how awful it turned out. I understand why people would like the cards, but I see it in a situation that is very similar to Topps Triple Threads. As we continue to see, people dont care enough about design, and only care about things related to patch content.

Sizable Signatures

I absolutely love these cards, at least the ones that are on card. Although the sticker versions arent even close to as cool, the overall concept is the best of the product. As I have said before, if you are going to rip off a concept, do it as good or better than the original. Compared to the Strata Clear Cuts, which look to be the inspiration here, they did that and then some. There are a ton of parallels, but the rarer ones definitely are pretty cool in just about every way.

2014 Black Gold Mike Evans Nike Swoosh Sizeable Signatures

2014 Black Gold Teddy Bridgewater Sizeable Signatures Auto Relic

2014 Black Gold Kelvin Benjamin Sizeable Signatures Auto Relic

Verdict: WINNER

Veteran Patch Autos

Like we saw with sizeable sigantures, the on card content in this set looks really good. I like that they signed over the swatches on acetate, as it gives the appearance of a signed swatch without the mess of an actual signed swatch. This is copied directly from a few sets that Upper Deck has done in the past, but they are clearly on par.

2014 Black Gold Demarco Murray Signed Patch Acetate

2014 Black Gold Ladanian Tomlinson Signed Patch Acetate

2014 Black Gold Terrell Davis Signed Patch Acetate

Verdict: WINNER

Triple Relics and Dual Relics

It is obvious that Panini spent a ton of extra money on technology for this product, but it only worked out in about 30% of the print run. These cards look really nice, and actually have a pretty interesting layout that works very well. Unlike some of the other relics, I like the design. The use of the dual layer presentation really works well in many cases, and I think that if Panini had been able to correlate this to the terrible parts of the set, I wouldnt be as disgusted with Black Gold.

2014 Black Gold Sammy Watkins Triple Relic Mother Lode

2014 Black Gold Dez Bryant Dual Relic

2014 Black Gold Derek Carr Triple Relic Mother Lode

Verdict WINNER

Hood Ornament Team Logos

I hate these cards. I hate just about everything about them. Dont get me wrong, the concept isnt bad. Manu-relics are proving to be a viable replacement for single relic cards that sell for nothing. However, the way Panini did these are fucking horrendous. First off, the logos are too small, so it leaves a TON of empty space on the card. Its even worse on the vertical versions, where Panini inexplicably chose to cram the player on the top of the giant window.

2014 Black Gold Richard Sherman Hood Ornament Logo

2014 Black Gold Andrew Luck Hood Ornament Logo

2014 Black Gold Aaron Rodgers / Davante Adams Dual Packers Hood Ornament

Verdict: LOSER!!

Rookie and Veteran Acetate Sticker Autos

There are a bunch of different versions of the stickers on acetate, and each one is worse looking than the one before it. For the reasons we see here, companies rarely design products with dark backgrounds unless they are going to be hard signed. Panini thought they could sneak one past the design goalie by creating windows of dual layer acetate to house the sticker auto. Boy did they mess this up. 2014 Black Gold Odell Beckham Jr Base Its more reminiscent of the infamous 2008 Topps Lettermen train wreck than cards worth anyone's time Card. But as we are seeing, the sheep will buy anything.

2014 Black Gold JJ Watt Acetate Sticker Auto

2014 Black Gold Derek Carr Acetate Sticker Auto Patch

Verdict: LOSER

Rookie and Veteran Paper Autos

I didnt understand these cards when Panini did them in Immaculate, and I DEFINITELY dont understand them now. These are printed to be hard signed, not signed paper inserted like a cut autograph after the fact. Why? Someone needs to explain to me why Panini thinks this looks good? It is so visually disastrous that I dont even know what to say. If it werent for the quad relics, these would be the worst cards in the set, but they are definitely the worst of the autographs. Panini should be ashamed of themselves. These cards are hot garbage.

2014 Black Gold Jeremy Hill Paper Auto RC

Verdict: BIG LOSER!

Rookie Jumbo Patch Sticker Autos

Every part of these cards are inferior to the sizeable signatures. Sticker autos instead of on card. Rookie photo shoot player pics instead of game shots. Terrible design instead of a good design. To start, its now March, there is no reason you need to continue to use photo shoot pics. Game shots are readily available. Secondly, these stickers were definitely signed just for these cards, so why not just get them hard signed? Lastly, the vertical orientation, with the player crammed at the top looks fucking horrid. Jumbo patches NEVER work with vertical cards. Stop trying to make it work, its not going to work Panini.

2014 Black Gold Teddy Bridgewater Vikings Head Logo Sticker Auto Patch

2014 Black Gold Johnny Manziel Jumbo Patch Sticker Auto

Verdict: LOSER

Rookie Quad Relics

Not only did Panini AGAIN try to use the vertical presentation, but they used some of the GOOFIEST fucking pictures I have ever seen. Seriously, look at the pics of the players. Its almost like Panini thought they could sneak them through because everyone would be looking at the relics. I cant stand that. These are easily some of the worst cards in the product, and that is saying a lot. When your picture choice inspires a caption contest, something went horribly wrong.

2014 Black Gold Johnny Manziel Quad Relic

2014 Black Gold Blake Bortles Quad Relic

2014 Black Gold Teddy Bridgewater Quad Relic

Verdict: BIGGEST LOSER

Base Cards

I really like the base card design. However, this is a high end product, and base cards really dont matter all that much. The dual layer approach works really well.

2014 Black Gold Odell Beckham Jr Base Card

Verdict: WINNER

Overall Black Gold had so much potential to be one of the better products of the year. Instead it turned out to be more dud than anything, and Panini’s stupid decision making is to blame for that. Half of the cards in the set would be a million times better if they actually knew what good design work consisted of, but as always, they prove they know nothing. Too bad, because all those thousands of extra dollars put into the technology are wasted.

With a great looking Five Star set released next week, and National Treasures the first week in April, no one should waste their fucking time with this horse shit. Both Treasures and Five Star will be FAAAAAR superior singles set, and these cards will drop like the dense poop they are. Im still in shock that Panini will be the only choice for licensed NFL cards in 2016. That should scare the crap out of everyone.

2015 Topps Tribute Recalled Due To Autograph Issues

I dont really talk about baseball that often anymore, but I really like Tribute every year because of the on card autographs and chrome style cards. This year, something went very wrong somewhere along the production line, and many autographs had some huge issues with quality.

Here are some examples of the way the cards turned out, where you can see the odd streaks and scratches in the signatures:

2015 Topps Tribute Mike Trout Auto /75

2015 Topps Tribute Ken Griffey Jr Auto Gold /25

2015 Topps Tribute Pedro Martinez Auto Purple /10

2015 Topps Tribute Lou Brock Auto Gold /25

Topps has issued a full recall of the product due to these issues, and I have to applaud them for taking this step. That being said, I am curious as to how they are going to execute a product recall, as this type of thing has never been done as long as I have been around the hobby. They have done make good bonus cards before on old redemptions, but this is a bit different.

Bascially, if you still have the autographed cards from Tribute, you will be able to exchange them for a card of similar value, plus a make good card. If you have a box that remains unopened, you can return for a full refund. Pretty nice all things considered. Then again, if you have a nice autograph in hand, are you going to want to give it up because the autograph is a little off? Tough choice.

My main concern has to do with processing the opened packs, as you would guess there is going to be a ton of people waiting to return their cards and get them exchanged. I reached out on Twitter to find out if there will be extra reps on staff, but have not yet gotten a response.

Even though Topps has promised a make good on these cards, I am curious if this is going to slow down the business to a point where customers waiting on other redemptions and other replacements will be forced to deal with the massive amount of Tribute cards that now need to be processed.

As someone who bought a few packs, I think I would be happy with this announcement. As someone who has other stuff I am waiting on, I am a bit concerned as to the ripple effects.

Here is the full statement from Topps:

“Dear Valued Topps Collectors and Customers,

Topps has been investigating complaints regarding the quality of the autographed cards in the just-released 2015 Topps Tribute Baseball and has confirmed that many autographed cards are damaged due to a UV contamination on the card.

As a result of our investigation and to rectify the situation, Topps is initiating a complete recall of the product.
Those in possession of unopened boxes should return them no later than Friday, March 27, 2015 to the authorized distributor or store from which the box was purchased for a full refund.

In addition, between now and June 30, 2015, anyone in possession of a damaged autographed card (not in pack) can exchange the card by contacting Topps Customer Service. Exchanges will be made for another card of equal or greater value, plus a bonus autographed or relic card (valued at the company’s discretion).

Topps appreciates your understanding in this matter. We stand firmly behind all our products and apologize for any inconvenience this may have caused.”

On the Radar: More Info on Contenders Draft Picks Football

Despite the fact that Contenders has produced some of the worst looking modern cards I can think of, it has a legacy as the first product to really focus on RC autos. Collectors have a nostalgia attached to the product, and Panini has already taken the opportunity to exploit that legacy for the first product of its NCAA exclusive.

Yesterday at the Panini adver-talk at the Industry Summit, they previewed some of the cards from the upcoming product. To say I was shocked by their decision making is something that should not come as a surprise. Not only did they decide NOT to create a new design for the set, but they chose to go with stickers from what it looks like. This is after Upper Deck had already released a stellar product in UD Inscriptions that was live before the summit began.

Check out these UD cards:

2015 Upper Deck Inscriptions Jameis Winston Auto RC

2015 Upper Deck Inscriptions Marcus Mariota Auto RC

Compare to what the Contenders mock ups look like, at what seems to be an identical price point:

panini-america-2015-contenders-draft-picks-football-season-ticket-preview-9panini-america-2015-contenders-draft-picks-football-season-ticket-preview-41Capture

In my opinion, Panini has lofty standards to meet when releasing pre-draft products while competing against companies that offer nothing but on card autographs. Seeing that this product could potentially be stickers for the rookies is a disaster. Secondly, they could have made a statement by creating a bold new look for the first of many NCAA collegiate based products, but instead they pooped out a retread of one of their ugliest versions of Contenders to date. Someone (or many of the people) at Panini just doesnt fucking get it.

We already saw some incredible work from Upper Deck and Leaf with their first products of the 2015 draft class, and we havent even seen previews from 2015 Trinity yet. To see that Panini isnt taking this seriously is a slap in the face to all the collectors who loved Upper Deck’s college products over the last five years.

For the umpteenth time, Panini has used daddy’s money to bully their way into an exclusive they didnt deserve, which only hurts collectors in the process. I hate exclusives, but at least if you make the best products and get it, its better than making inferior products and receiving the reward. Panini’s stuff is already looking like a watery pile of shit, and its only going to get worse when their NFL exclusive kicks in before the 2016 season.

Hopefully they can get some butter to lube up the opening, so that someone can forcefully remove their heads from their own asses. Im guessing that will be someone from UD or Topps that they can lure away to design better looking cards, and not make horrible decisions in regards to the company’s most important brands.
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Upper Deck Scores Major Win With Long Term Deal for Michael Jordan

Over the last few years, Upper Deck has done pretty well creating products under their exclusive for the NCAA. Since 2010, most of their success in basketball has been tied to one of two things – the first is their brand names, which are the best in sports, and the second is their long standing exclusive deal with Michael Jordan. Even though Panini has held the exclusive in the NBA for years, they cannot reach their full potential without the biggest name in all of Sports Cards.

Here is what Michael Jordan is capable of:

2009-10 Exquisite Michael Jordan Auto Patch /15

2005-06 Exquisite Michael Jordan Auto Dual Patch /23

2006-07 Exquisite Michael Jordan Auto Patch

2007- 08 UD Black Michael Jordan NBA 50 Greatest Auto

It doesnt stop with cards, as UD Authentic can still sell Bulls Jerseys and other licensed gear:

UD Authentic Michael Jordan Signed Jersey

UD Authentic Michael Jordan Signed Game Used Floor Piece

The Industry Summit has a deserved reputation as a colossal waste of time, but Upper Deck did make the most of it this time around. Today, they announced that they have managed to complete a new long term deal with Michael Jordan, something that I was personally shocked to see. Rumors had been flying around that Jordan hated signing autographs, and that he was ready to put down the pen and not sign for anyone any longer. Now that Upper Deck has found a way to keep him around, what does that mean now that Panini has taken away their exclusive?

Upper Deck has overused Jordan in recent years, mainly because he was worth so much to the success of their products. Coupling Jordan with their concurrent exclusive deal with Lebron James, and using them ad nauseum in their products is going to be a winning formula, especially considering how enormously unsuccessful Panini has been in cultivating brands of their own in the basketball space compared to UD.

Now that Jordan is back in the mix with autograph content, Im curious if this is a way to get the fish back on the hook in a potential sale of the company and its assets to Panini. Right now, Panini has only managed a few marginally profitable years in their run as the exclusive NBAlicensed trading card company, and it has a lot to do with collectors choosing to stick with Upper Deck, even if it means buying and selling only older products.

If Jordan is part of Upper Deck’s assets, getting him, the Exquisite brand (among others), and Lebron James in a deal for the company would be a humongous addition to the over-payment they have committed to the NBA for the exclusive deal in the first place. Jordan has not had an officially licensed new NBA card for almost 7 years, and collectors are literally foaming at the mouth for new stuff. If Panini could make that happen, all of a sudden they become much more able to market to people who have since sworn off their terrible looking and horribly conceived basketball products. Even existing Panini collectors would kill for officially licensed Jordan cards, and that makes this long term deal even more important.

Absence makes the heart grow fonder, and Upper Deck has found a way to keep themselves relevant in a new era without any licensing. For as long as I can remember, Upper Deck has always produced some sort of licensed card during the year, but this is now a different era. Even though Panini does not produce the best cards in any sport, they will soon own the exclusive in all but 2. Now thanks to this deal, they will have to do it without their biggest target.

I am someone that despises exclusive licenses, and I still think part of the solutions to the hobby’s woes is encouraged competition among all brands for all players. But I completely understand why this deal is important for UD.